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IED - Istituto Europeo di Design
Spring Semester Fashion Communication - IED Florence

Spring Semester Fashion Communication - IED Florence

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Fashion is closely linked to communication, allowing brands to communicate their products, identity, and strategy. For this reason, it is very important to be able to design advertising campaigns and identify and organize promotional activities through the most appropriate communication channels to convey the characteristics of a brand and advertise its products. In this regard, the Fall Semester in Fashion Communication allows you to implement your knowledge and skills in the use of communication channels such as social networks, dedicated portals, installations, and the organization of events, fashion shows, conferences, and public relations to reach and relate with an increasing audience. In addition to providing basic historical and cultural knowledge linked to the evolution of style...

Program Highlights

Study a summer course that combines IED design methodology with a deep immersion in some of IED's most inspirational locations, highlighting Italian and Spanish know-how in a variety of subjects.

Get a complete, exhaustive response to the increasingly diversified and specialized training requirements demanded by the global fashion system.

Study in a school with a relationship with entrepreneurs and professionals working in fashion design, jewelry design, accessories, styling, marketing, and communication.

Train to manage the different steps of the manufacturing process—from strategy to creation, from production to logistics, from sales to marketing, and brand communication.

Work side-by-side with companies—from the concept of a collection to its production, going through the business strategies, brand identity, and S&M, IED Fashion.