Fashion Marketing - IED Milan

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The Master's Program in Fashion Marketing - From Strategy to Branding trains professionals who are able to face the new challenges of a world in rapid and constant evolution. In particular, the course covers the most important aspects of fashion marketing management, communication techniques—focusing on aspects of positioning strategies and brand management, and consumer identity and needs without neglecting the analysis of digital media. This is based on a creative approach to developing innovative thinking and experimenting with new strategies in the area. The course is held in the English language and starts each November.

Program Highlights

Enhance your profile through specialized training combined with transversal knowledge and managerial skills and add value through real projects carried out with partner companies.

Take an IED Fashion Marketing course, which is a complete, exhaustive response to the increasingly diversified and specialized training requirements demanded by the global fashion system.

Benefit from the school’s relationship with entrepreneurs and professionals working in fashion design, jewelry design, accessories, styling, marketing, and communication.

Develop into a creative professional who can manage the entire manufacturing process: from strategy to creation, from production to logistics, and from sales to marketing and brand communication.

Gain invaluable experience while working side by side with companies, from the concept of a collection to its production, going through business strategies, brand identity, sales, and marketing.